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TPPB & Lubbock Chamber Team Up to Feed Those in Need

November PB Drive for National Peanut Butter Lovers Month a Success!

12/13/2010

The Texas Peanut Producers Board, Lubbock Chamber of Commerce, South Plains Food Bank and Sunland, a peanut butter company in Portales, N.M., teamed up during National Peanut Butter Lover’s Month this November and collected more than 10,000 jars of peanut butter to feed hungry families during the holiday season.

“We asked people to donate money through the Lubbock Chamber website, and then the chamber purchased all the peanut butter,” said Shelly Nutt, TPPB executive director. “We worked out a special deal with Sunland where we were able to purchase the peanut butter at a greatly discounted price.”

TPPB also received a nice surprise when an area business donated more than 6000 jars of peanut butter to the cause. Whittenburg Insurance of Seminole, Lamesa and Seagraves and Jones and Lowe Insurance of Brownfield, rather than send their customers a Christmas gift, opted to donate peanut butter in their customer’s names.

“With the economy in a slump and so many families facing difficult times and having trouble putting food on the table, we just felt like our customers would appreciate knowing they are helping others less fortunate”, said Ted Higginbottom, partner.

Because peanut butter is rich in protein, it is an affordable alternative to more expensive protein sources. This makes it perfect for families financially struggling during the holidays.

The original goal was to raise enough money to purchase one palette of peanut butter, or 126 cases of peanut butter. As of November 30, the drive has raised enough money to purchase more than 6 palettes, and Nutt said they are still receiving donations.

“We had a really successful peanut butter drive this year, and hope this annual program will only continue to grow in the future,” Nutt said. “This is the perfect example of communities coming together to help fellow Texans.”

Although this year’s peanut butter drive has ended, TPPB still encourages Texans to connect with their local food bank and donate peanut butter to help Texans in need.

The Peanut Sun-Times is a quarterly newsletter produced by the Texas Peanut Producers Board. It contains information that is useful for consumers and producers alike, inlcuding recipes, crop information, news and more!

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